Who's In Charge in a Web 2.0 World?

Ask yourself this - "Who's in charge of my business?"

Today, the answer is The CLIENT. Here's a link to a recent conversation that really highlights how much the consumer influences others - and how the web has really changed the way business works.

Gone is the world of B to C (business to consumer) marketing. Web 2.0 is the era of C to C (consumer to consumer), where the business that's the most consumer friendly wins !
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