Signs of Mobile and Local Search Growth...

Evidently iPhone is feeling the heat.... After Google's recent release of the Droid operating system for mobile phones and it's recent announcement that it was getting into the mobile phone business with it's new Nexus One phone. These moves have Apple investigating a new search relationship with Microsoft in order to use Bing as the default search partner on the iPhone (Apple currently defaults to Google).

Apple has stated that they feel somewhat uncomfortable with the type of competitive info Google has from iPhone users who are using Google search, and I can understand their concern, but I never imagined that concern would lead to Apple and Microsoft co-operating. Kind of makes you wonder if the Mac vs PC commercials will continue.

Seeing two major giants like Apple and Google slug it out in the mobile search market should help any marketer realize the growing role of both mobile and local search marketing in the future of online marketing. Mobile is where it's at....and getting listed in local search has never been more important.

Here are a few important links for those engaged is getting their business listed locally :

Google Local Business Center
Bing Local Search Center
Yahoo Local Listings

CruiseOne and Cruises Inc Franchisees can get a a complete list of important local links on the Business Center - just use the BC Search Term "Free Listings"
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